Selling Your C-Suite on Your Compensation Plans - Secrets to Securing Executive Buy-in 

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About the Hosts

Dan Walter

President & CEO, Performensation


Dan Walter, CECP, CEP is the President and CEO of Performensation. He is passionately committed to aligning pay with company strategy and culture and has been deeply involved in equity compensation for a long, long time. Dan has written several industry resources including the recent Performance-Based Equity Compensation. He has co-authored ”Everything You Do In Compensation is Communication”, “The Decision Makers Guide to Equity Compensation”, “Equity Alternatives” and other books. Connect with Dan on LinkedIn. Or, follow him on Twitter at @Performensation and @SayOnPay.

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The Secrets to Securing Executive Buy-in

Harnessing the subtle art of persuasion is a critical skill for the HR practitioner, especially when making the case for changes in your compensation plans and strategy.  There are numerous books on the topic, but few focus on the specific concerns of each member of the C-suite.  

If you can learn how best to craft and communicate your plan to your executive team, clearly demonstrating through data how your compensation initiatives are going to solve problems, you can win them over.  The first step in gaining approval for your ideas is preparation and knowing the potential roadblocks that you may encounter.  

During this session you will learn: 
• How to gather the information you need, compile it into a compelling case, and speak the language of the C-suite.

What the C-suite thinks of HR and compensation issues in today's market—and what those executives think when they see you coming.

• Vital communication strategies that yield results when you need to tell the C-suite that employees need raises now!

Examples of reports that will have the C-suite nodding in agreement with your compensation strategy.

Sam Reeves

EVP of Consulting Services, Performensation


Sam Reeve, CCP, GRP is Performensation’s EVP of Consulting Services. Sam is a member of the Performance Management Advisory Board for’s Institute of Human Resources. He is a global certified compensation consultant with 15 years of experience in Total Reward Strategies. Sam is an expert in broad-based compensation and focuses his talents on enhancing performance through the effective use of incentive and recognition programs. Prior to joining the firm, Sam worked in the corporate compensation functions of notable firms such as BlackRock, McKesson and Automatic Data Processing (ADP).

Dan Walter

President & CEO, Performensation


Sam Reeves

EVP of Consulting Services, Performensation


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